Privacy Policy

Last updated: February 2023

Introduction

At Insignia, we respect the privacy of our users and are committed to protecting it. This Privacy Policy explains how we collect, use, and disclose information from you when you visit our website insignia.to (the “Website”) or use our products and services (collectively, our “Services”).

Please take a moment to read this Privacy Policy carefully. If you have any questions about this Privacy Policy or our privacy practices, please contact us using the information provided at the end of this policy.

Information We Collect

We collect both personal and non-personal information from you when you use our Website or Services.

Personal information is any information that can be used to identify you specifically, such as your name, email address, phone number, billing information, and contact details.

Non-personal information includes information that cannot be used to identify you specifically, such as anonymous usage data, general demographic information we may collect, referring/exit pages and URLs, platform types, preferences you submit and preferences that are generated based on the data you submit and number of clicks.

Information You Provide to Us

We collect information you provide directly to us when you:

  • Create an account or register on our Website
  • Make a purchase or place an order through our Website or Services
  • Participate in forums, blogs, or social media on our Website
  • Participate in surveys, contests, promotions, or marketing activities
  • Sign up for our newsletters, updates, or other communications
  • Contact us with questions, comments, or customer support issues

The types of personal information we may collect directly from you include:

  • Contact details – such as your name, email address, phone number, and postal address
  • Account information – such as your username, password, and preferences
  • Payment information – such as your payment card number, security code, and billing address
  • Order information – such as the products you purchase, order details, and fulfillment information
  • Device information – such as your IP address, browser type, operating system, and other usage details about the device you use to access our Services
  • Marketing preferences – such as your preferences for receiving communications about our products, services, and promotions

The personal information we collect directly from you is necessary to provide our Website and Services to you. If you choose not to provide certain personal information, we may not be able to provide you with access to parts of our Website or Services.

Information Collected Automatically

We also automatically collect certain types of usage information when you access our Website or use our Services through cookies, web beacons, and other tracking technologies.

This information helps us analyze how our Website and Services are being accessed and used. The types of information we may automatically collect include:

  • Log data – information about your interactions with our Website and Services, such as the pages or content you view, dates and times of access, searches, clicks, actions taken, and referring website addresses and domains.
  • Device data – such as your device type, operating system version, device settings, unique device identifiers, browser type, language settings, wireless carrier, and mobile network information.
  • Location data – such as your device’s GPS signal, WiFi signal, wireless network towers signal and your postcode to provide location-based services and features.
  • Cookie data – such as information about the number and type of cookies present on your device and activities associated with them. This data allows our Website and Services to remember information about you and your activities.
  • Web beacon data – such as the URLs of pages you visit after visiting our Website, the time you view certain content, and other actions taken through the use of web beacons and similar technologies.

Information from Other Sources

We may also obtain information about you from other sources and combine or link it with information we have about you. This helps us improve our Services and communicate with you more effectively.

The types of information we may receive from other sources include:

  • Demographic data – such as age, gender, lifestyle interests, and education level
  • Social media data – such as your social media handles and publicly available information if you interact with our social media accounts
  • Marketing data – such as your preferences for receiving communications about our products, services, and events
  • Publicly available information – such as information found in public records or other publicly available sources
  • Analytics data – such as traffic sources, usage data, and statistics from our business partners

We use this information from other sources to supplement the personal data we have about you, in order to improve and personalize our communications and interactions with you.

How We Use Your Information

We only use your personal information where we have a lawful basis to do so, such as:

  • To fulfill a contract with you (for example, to provide you with products or services you have requested)
  • When it is in our legitimate interests (for example, to grow and improve our business)
  • To comply with a legal obligation (for example, to retain records required by law)
  • When you have given your consent (for example, to send you marketing emails)

The purposes for which we use your personal and non-personal information include:

  • Create and manage your online account
  • Process and fulfill your orders
  • Provide products, services, and support you request
  • Communicate with you about our products, services, promotions, and events
  • Analyze how our Website and Services are being accessed and used
  • Personalize your experience on our Website and Services
  • Provide personalized product and service recommendations
  • Improve the quality and relevancy of our Website and Services
  • Optimize our advertising and marketing campaigns
  • Detect and prevent fraud, abuse, security incidents, and other harmful activity
  • Comply with legal obligations and requirements
  • Resolve disputes and enforce our agreements

Where we rely on your consent to process your personal information, you have the right to withdraw your consent at any time. You can manage your communications preferences through your account settings or by contacting us using the details at the end of this policy.

We will only retain your personal information for as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required or permitted by law.

How We Share Your Information

We may share the information we collect with:

  • Service providers – to help us operate and improve our Website and Services. This includes providers that assist with website hosting, data analysis, payment processing, order fulfillment, infrastructure, customer service, marketing, and security operations.
  • Business partners – to offer products, services, promotions, and events we think may interest you. We take steps to keep your personal information safe when it is transferred to our partners.
  • Affiliates and subsidiaries – to provide a seamless experience across our family of products and services. We require our affiliates and subsidiaries to honor this Privacy Policy.
  • Advertising networks – to deliver more relevant ads to you on other websites and services. We provide these networks with non-personal information and they may use cookies, web beacons, and other technologies to collect information directly from your browser or device about your use of our Website and Services. They may also combine this data with other information they have collected from your use of other websites and services.
  • Analytics providers – to understand and analyze how you engage with and access our Website and Services.
  • As part of a corporate transaction – such as a merger, acquisition, bankruptcy, dissolution, reorganization, or similar transaction or proceeding. This includes transfers to an acquiring company if we are involved in a merger, acquisition, or sale of all or part of our assets.

We may also disclose your personal data if we believe it is reasonably necessary to comply with laws, regulations, legal process, or government requests; protect the security and safety of our Website and Services; enforce our agreements and policies; or protect our rights and property or the public.

Where we share or disclose your personal information with third parties for their own purposes, the privacy policies and practices of those third parties will apply.

Your Data Protection Rights

You have certain rights with respect to the personal information we hold about you, as listed below. To exercise these rights, please contact us using the information provided at the end of this policy.

  • Right of access – you have the right to request a copy of the personal data we hold about you.
  • Right of rectification – you have the right to correct inaccurate or incomplete personal data we hold about you.
  • Right to erasure – in certain circumstances, you have the right to ask us to delete the personal data we hold about you.
  • Right to restrict processing – you have the right to ask us to restrict the processing of your personal data in certain cases.
  • Right to data portability – you have the right to ask us to provide you with the personal data we hold about you in a structured, commonly used, and machine-readable format.
  • Right to object – you have the right to object to the processing of your personal data for direct marketing, profiling, and other purposes.

You are not required to pay any fee and we will respond to your requests within 30 days. To protect the security and integrity of the data, we may need to verify your identity before acting on your requests.

Cookies and Similar Technologies

We utilize cookies, web beacons, and other tracking technologies on our Website and in connection with our Services. These technologies help us analyze trends, track your interactions with our Website and Services, serve targeted advertisements, and gather demographic data.

Cookies are small data files that are stored on your browser or device when you visit a website.

Web beacons are small pixel images or objects embedded on a web page or email that allow us to recognize when a page or email has been viewed.

Tracking technologies also include web scripts, tags, software development kits (SDKs), and other similar technologies that allow us to track your interactions with our Website and Services.

You can control the use of cookies and similar technologies through your browser or device settings, including by deleting or blocking specific types of data storage. Certain features of our Website and Services may not work properly if you block or delete cookies and similar technologies.

Third-Party Links and Services

Our Website and Services may contain links to third-party websites. Any access or use of third-party websites, products, or services is at your own risk and subject to the terms and privacy policies of those sites.

We do not endorse or make any representations about third-party websites, products, or services. We are not responsible for the privacy practices or security of these sites. We encourage you to review the privacy policies on any third-party sites before providing them with your information.

Children’s Privacy

Our Website and Services are not designed or intended for use by children under 16 years of age. We do not knowingly collect personal data from children under 16. If we learn that we have collected personal data from a child under 16, we will take steps to delete it as soon as possible. Please contact us if you believe we may have collected information from a child under 16.

Data Storage and Retention

The personal data we collect from you will be transferred to, and stored at, data centers in the United States. We take reasonable steps to ensure your data is secure and compliant with applicable privacy laws and obligations.

We retain your personal information for as long as necessary to provide our Services, fulfill the purposes described in this policy, comply with our legal obligations, and enforce our agreements. Our retention periods are based on criteria that include legally mandated retention periods, pending or potential disputes or investigations, our intellectual property or ownership rights, contract requirements, operational directives or needs, and historical archiving.

When we no longer have a legitimate need to process or retain your personal information, we will delete or anonymize it from our active databases. We may also retain backups containing your personal information if it is not possible or practical for us to delete this data. These backups are kept only as long as technically necessary, and are protected from inappropriate access.

International Data Transfers

We are a global company and may transfer your personal information to recipients located in countries other than your country of residence for the purposes outlined in this policy. These countries may have laws differing from your own local laws.

Where we transfer personal data across borders, we do so using appropriate safeguards such as standard contractual clauses approved by EU authorities to protect the privacy and security of your data. If you would like to obtain more specific information about these transfers, you may contact using the details below.

Security of Your Information

We take reasonable administrative, technical, and physical measures to protect your personal information against accidental or unlawful loss, destruction, alteration, unauthorized access or disclosure, misuse, and any other unlawful forms of processing of the personal information in our possession.

However, no website, server or system is completely secure or “hacker proof”. We therefore cannot guarantee the absolute security of your information.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our privacy practices, applicable laws, or technology. If we make any material updates, we will notify you by email or by posting a prominent notice on our Website prior to the changes taking effect. We encourage you periodically review this page for the latest information on our privacy policies and practices.